I made rum labels, and a whole lot more.
I worked closely with the creative director of Old New Orleans Rum to develop new products. We rebranded Gingeroo, and added 2 new flavors.
After rolling out the new drinks, I created marketing materials such as in-store signage, and merchandise.
I partnered with Old New Orleans Rum to design Gris Gris, a spicy ginger cocktail.
I was in charge of creating signage to be used in-stores an at events.
I also created merchandise for the brand. We made items like apparel, coasters, matches and more.